Using Big Data and Direct Mail Best Practices to Drive Occupancy

event-attendance.jpgIn this information-packed presentation you’ll learn how to develop immediate move-ins and create a pipeline of exclusive, qualified leads. Reduce reliance on third party lead generation and use big data, targeted events and direct mail campaigns to increase qualified prospects and reduce resident acquisition costs.

WHEN: Friday, November 18th at 1-1:30PM EST

WHAT YOU'LL LEARN

What is Big Data?

  • Sources of Data
  • Using Big Data to find new residents
  • Leveraging the “Integrated Data Approach” to maximize results

6 Proven Direct Mail Best Practices to Drive Occupancy

WHO SHOULD ATTEND?

Any senior living executive responsible for marketing and sales, including:

  • Directors and VP’s of Sales & Marketing
  • Executive Directors
  • Directors and VP’s of Strategy
  • Directors and VP’s of Communications
  • Community Marketing Executives
  • Community Sales Executives

logo_leadingresponse-230x40.pngPRESENTER:

valerie-whitman.jpgValerie Whitman, Senior Care Executive at LeadingResponse 

Val is a Senior Care Executive with more than a decade of experience. She has worked as a regional director with Benchmark Senior Living and a national senior care operations director at Care.com.

Valerie helps senior care communities and providers maximize their new resident acquisition marketing dollars and retention strategies using proven traditional and digital lead generation solutions.


Preferred pricing for Senior Living SMART Members. Interested in learning more about Senior Living SMART Membership privileges?

Schedule Senior Living Solutions Demo Senior Living SMART Membership Pricing
WHEN: Friday, November 18th at 1-1:30PM EST

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